blog traffic

How to Improve Your Blog in Just One Hour

how to improve your blog in one hour

Many of us want to improve our blogs but don’t have enough time. Whether you want to refresh your blog design, tackle social media or make your blog easier to read, there are a few simple tricks you can do in just one hour. If you want to improve your blog but your job, social life or perhaps, life, in general, is getting in the way, set aside an hour in your schedule and give your blog a boost with some of the effective methods below.

How to improve your blog

Drive traffic to old blog posts

Checking your Google Analytics is a handy way to see what blog posts are popular and are gaining the most traffic. On your most popular posts, go back and link to other related posts (this is known as deep linking). You’ll notice that I’ve linked to some of my blog posts in this article – this helps readers to find other valuable content on my site that may help them. You could also add a P.S section at the end of your blog posts with links to some of your content if you don’t want to link within the blog post.

Schedule your social media

Sharing your content via social media is the best way to help increase your views and allow new readers to find your content. I personally like Hootsuite for scheduling but you could also use Buffer too. Why not schedule your posts for the week ahead and see how it boosts your hits.

Get pinning

Pinterest is one of my favourite ways to share blog posts. If you haven’t signed up to Pinterest, I recommend signing up for a business account here. You can also easily switch a normal account to a business account too. Enable rich pins here and each time you pin content to the platform, your pins will automatically contain extra information to make them more visible. Pinterest is a great way to improve your blog traffic – find 5 other ways to improve your blog traffic here.

Plan your content

You don’t need to post every day but publishing consistently will help to increase your audience and bring traffic to your blog. How many times have you stopped reading a blog if they haven’t posted in months? You could write your ideas in a notebook, digitally via Asana or via your blog platform.

P.S. If you need content for posts or are suffering from writer’s block – check out 85 blog post ideas here.

Refresh your blog header

The visual appearance of your blog can improve your reader experience and make you feel more positive about blogging in general. You don’t need Photoshop to make a blog header as there are plenty of free tools online. Both Canva and Picmonkey are great for editing images and making a header from scratch. Canva, in particular, has many free templates that you can use.

You can find free fonts over at dafont and font squirrel

I also suggest looking at the free goods Creative Market offer each week. Every Monday, you’ll find 6 free downloads and a range of fonts, graphics and themes to choose from.

Change your blog design

Not everyone can afford to hire a web designer, and that’s OK. There are plenty of beautiful blog templates/themes which will improve your blog and make it look super pretty, as well as being functional. Some of my favourite places for blog templates include;

Creative Market

Etsy

Bluchic

Envye

Angie Makes

 

6 Foolproof Ways to Increase Your Blog Traffic

You’ve written an awesome post but it’s not getting many views. Now what? As blogging has grown in popularity over the past few years, its easy to believe that the saturated market means fewer blog views. Not so! Knowing how to effectively promote your blog posts without appearing spammy will help to drive traffic to your blog and increase subscribers. So, how can you increase your blog traffic? I have 6 foolproof ways that will gradually begin to increase your views.

Use Pinterest

Many people seriously underestimate the power of Pinterest. Don’t believe me? Melyssa grew her subscribers by almost 40,000 in 12 months, while Allison grew her traffic by 800% in 4 months. Here are a few strategies I recommend to grow your blog traffic via Pinterest.

  • Think of Pinterest as a search engine rather than a social media platform.
  • Sign up for a business account – you can do so here (you can easily switch to a business account if you already have a standard Pinterest account).
  • Enable rich pins – these pins include extra information about the pin, kinda like a snippet of information. There are 6 types of rich pins, including film, app, recipe, article, product and place. The majority of bloggers would generally choose article when signing up for rich pins. Once you’ve signed up for rich pins, your pins will automatically display extra information when pinned. Rich pins stand out more than a regular pin, making them more visible and more likely to be re-pinned. Thus, reaching more people.
  • Pin like a boss – My Pinterest account connected to this blog has almost 30,000 subscribers but its taken a bit of effort to get there. I find my subscriber count grows by regular pinning. I normally pin for around 10 minutes each day. Usually, 80% are other people’s pins and 20% are my own.
  • Schedule – if you don’t have time to pin each day, I recommend using Boardbooster which is a great tool to help you schedule pins, test your pins for broken links and help you devise a strategy by finding the best time to pin. You can use a free trial if you want to test out the tool.
  • Join group boards – Group boards are an extra way of getting your pins viewed. Try to search for groups in your genre, so if you have a food blog, a foodies blogging group will be highly beneficial for increasing your views.

Sign up to Bloglovin

Bloglovin is an easy way to follow and read your favourite blogs. A lot of my traffic comes from this platform and I’d definitely recommend that every new blogger signs up as Google Friend Connect is now pretty much defunct and many people don’t want to use their email to follow their favourite blogs. Bloglovin allows readers to see your all your blog posts and you can use your bloglovin dashboard to see how many subscribers you have and how many views you’re receiving. Make sure you put a Bloglovin badge on your blog so people can easily click to follow your posts.

Participate in Facebook groups

Facebook groups are a brilliant way to promote your blog and posts. I personally use UKBloggers and Online Business BFFs but there are plenty of other groups that are great for sharing your posts. Try searching for groups in your country or region as well as looking for blogging specific groups.

Blog commenting

Leaving blog comments on other blogs is an effective method of promotion. However, you want to do this in a way that doesn’t appear spammy. Writing ‘please follow me’ is highly likely to put people off, so I suggest leaving comments on blogs that you actually read and enjoy. Writing a comment about the blog post with a small link to your blog underneath is perfectly good blogging etiquette and it’s more effective.

Guest post

Guest posting is one of the best methods for increasing your traffic and getting the word out about your amazing blog. By creating a high-quality blog post for another website in your niche, you can help to establish yourself as an authority figure, become exposed to a new audience and grow your views and subscribers by providing a link back to your site. If you want to know how to write a pitch to guest post on another blog, check out my free pitch download on my other blog Diary of a Freelancer.

SEO

SEO or search engine optimisation is an important part of blogging but it doesn’t need to be overwhelming. By using correct SEO procedures, you’ll help to increase your page rank in google and boost your page views. If you use WordPress, try the Yoast plugin as it literally takes care of everything for you – you just have to fill in your key word/s for the blog post you’re writing and it will let you know if your SEO is good or not. If you don’t use WordPress or don’t want to install the plugin, consider these following tips;

  • Write good quality blog posts that are rich in information and length. Generally, the longer the posts, the better but don’t write 1000 word posts just for the sake of it. Consider your topic and how much relevant information you can include for it to be enticing for the reader.
  • Use appropriate titles – titles should be relevant to your content and should grab the readers attention without being clickbait. For example, ‘What I purchased at Weekend’ would be better titled ‘Anastacia Contour Cream Kit’ if that’s what the post is about. However, to make it more eye-catching for readers, you could use alternative titles like ‘5 Reasons to Buy the Anastacia Contour Cream Kit’ or ‘How to Use the Anastacia Contour Cream Kit on Fair Skin’.
  • Put an introduction in your blog post – make sure you use the key word/s in this introduction, so if you’re using ‘Anastacia Contour Cream Kit’ as your keywords, make sure you mention them in the first paragraph, preferably at the beginning of your blog post.
  • Give your photos a title. If you’re using WordPress, remember to add alt text in the image box. So, for this post, my image title is ‘Ways to Increase your Blog Traffic’ and my alt text is ‘6 foolproof ways to increase your blog traffic’.

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