Many of us want to improve our blogs but don’t have enough time. Whether you want to refresh your blog design, tackle social media or make your blog easier to read, there are a few simple tricks you can do in just one hour. If you want to improve your blog but your job, social life or perhaps, life, in general, is getting in the way, set aside an hour in your schedule and give your blog a boost with some of the effective methods below.
How to improve your blog
Drive traffic to old blog posts
Checking your Google Analytics is a handy way to see what blog posts are popular and are gaining the most traffic. On your most popular posts, go back and link to other related posts (this is known as deep linking). You’ll notice that I’ve linked to some of my blog posts in this article – this helps readers to find other valuable content on my site that may help them. You could also add a P.S section at the end of your blog posts with links to some of your content if you don’t want to link within the blog post.
Schedule your social media
Sharing your content via social media is the best way to help increase your views and allow new readers to find your content. I personally like Hootsuite for scheduling but you could also use Buffer too. Why not schedule your posts for the week ahead and see how it boosts your hits.
Pinterest is one of my favourite ways to share blog posts. If you haven’t signed up to Pinterest, I recommend signing up for a business account here. You can also easily switch a normal account to a business account too. Enable rich pins here and each time you pin content to the platform, your pins will automatically contain extra information to make them more visible. Pinterest is a great way to improve your blog traffic – find 5 other ways to improve your blog traffic here.
Plan your content
You don’t need to post every day but publishing consistently will help to increase your audience and bring traffic to your blog. How many times have you stopped reading a blog if they haven’t posted in months? You could write your ideas in a notebook, digitally via Asana or via your blog platform.
P.S. If you need content for posts or are suffering from writer’s block – check out 85 blog post ideas here.
Refresh your blog header
The visual appearance of your blog can improve your reader experience and make you feel more positive about blogging in general. You don’t need Photoshop to make a blog header as there are plenty of free tools online. Both Canva and Picmonkey are great for editing images and making a header from scratch. Canva, in particular, has many free templates that you can use.
I also suggest looking at the free goods Creative Market offer each week. Every Monday, you’ll find 6 free downloads and a range of fonts, graphics and themes to choose from.
Change your blog design
Not everyone can afford to hire a web designer, and that’s OK. There are plenty of beautiful blog templates/themes which will improve your blog and make it look super pretty, as well as being functional. Some of my favourite places for blog templates include;